Marta propels executives towards greater leadership and business success who in turn develop the next generation of effective leaders in their organizations. Having worked with Marshall Goldsmith as a Master Coach for many years combined with a profound understanding of the realities of global business, Marta has created an executive edge for many leaders working with virtual and multi-national teams. Marta is part of a very select group of handpicked coaches that certifies coaches using Marshall Goldsmith Stakeholder Centered Coaching.
Marta’s coaching is grounded in the belief that executives can and will succeed as excellent leaders if they commit to living out courage, humility and discipline. She is an inspiring and results-oriented coach with a contagious sense of humor. Born and raised in the USA, Marta has lived and worked in Europe most of her life. Marta possesses and in-depth understanding of the cultural strata within global businesses.
Marta has lived and worked in Spain for more than 30 years. Fully bi-lingual, she is a recognized leader in executive coaching and global business. Through her close collaboration with Marshall, Marta has specialized in leadership coaching in Spain and Europe where she continues to extend her proven track-record of coaching C-Level leaders. During a recent coaching engagement Marta supported a Global 500 company executive to not only be results-oriented leading a virtual global 50 person team, but to assure that each member grew substantially as a leader. Marta’s deep affection for people and kind, but insistent demand for consistent effort transforms executive’s personal lives and professional effectiveness.
Prior to coaching, Marta was a ground-breaking print and broadcast journalist. She was part of the original team starting the newspaper EL PAIS and, together with Robert Trout, ran the abcNews-Madrid Bureau for several years. This unique background provides Marta with a powerful perspective on leadership presence and effective leadership communication skills. Concurrent with her work in journalism, in 1988, Marta was selected by Marshall Goldsmith to coach executives at American Express. This led to her become a pioneer in the field of executive coaching and leadership development as she brought Marshall’s most effective coaching methodology to Europe in 1990. Since then, Marta coached hundreds of executives in national and multinational companies such as: American Express, Diageo, Disney, KPMG, Maersk, Microsoft, Siemens, Sylvania, Telefonica, and Unilever—to name a few. Motivated to raise up the next generation of leaders and coaches, she was instrumental in establishing Spain’s first executive coach training organization.